Quietly Smart
What you actually get

A real audit.
Their numbers blacked out.

We ran this one for Le Méridien Bangkok. You can see the whole method. The bits blacked out are their numbers, not ours to publish.

Marketing and sales · December 2025 · 21 pages

You will see black bars from here down. They cover Le Méridien's own numbers: how long replies took, what a booking is worth, what they paid us. Those belong to them. Tap or hover any bar and it tells you what sat underneath, and why. Your report would get the same treatment.

Deliverable one

The bottleneck map

Six stages from enquiry to booking. Four of them sat waiting on a person, not on work.

One

Enquiry lands

Web, social, OTA, direct.

Moves
Two

Handed to sales

Passed over by hand.

Waits
Three

First reply

Took on average.

Waits
Four

Proposal

Written twice, every time.

Waits
Five

Follow-up

Nobody owned it.

Waits
Six

Booked

Delivery works fine.

Moves
4 of 6
Stages where the work just sat waiting
Twice
Every proposal got written from scratch, twice
Nobody
Owned chasing an enquiry that went quiet

They came in thinking they were short-staffed. Most of it turned out to be waiting, not workload. That is a much cheaper problem to fix.

Deliverable two

The six ranked fixes

What to fix, in what order, how each one works and what it saves. A person still approves anything that goes out.

Fix
How it works
What it gives back
When
1
Two-hour replies
An enquiry arrives and an acknowledgement goes straight out. Sales click one button, AI drafts a personalised reply off a checklist, and a person reads it before it sends.
First reply under 2 hrs
Month 1
2
Less admin
AI writes a one-page recap after each meeting: decisions, actions, blockers. A shared tracker then replaces some status meetings outright.
Saves 3.6 to 8 hrs a week
Month 1
3
One-pass proposals
The details go into one intake form. Out come both documents they were writing by hand: the client proposal and the short internal summary.
Saves 35 to 45 min per proposal
Month 2
4
Follow-up chaser
Anything that goes quiet comes back up with a nudge already drafted. Someone still approves it before it sends.
Fewer enquiries dropped
Month 2
5
Content kit
A prompt pack and a branded template. AI drafts campaign copy and slide copy from the brief, straight into the format they already sign off.
Saves about 10 hrs a week
Month 3
6
Training
Marked optional, and we meant it. Worth doing once there is a system to be trained on.
Optional
Month 3

Built on the tools they already had. No new platform to buy, and no system replacement. That is why these land in weeks rather than quarters.

Deliverable three

The 90-day roadmap

Order matters. Half of these only work once the ones before them are done.

Month 1 · Speed
  • Sales: two-hour replies. Every week without it, more enquiries go cold.
  • Marketing: cut the repeat admin.
  • Measure again before building anything else.
Month 2 · Stop the typing
  • Sales: one-pass proposals.
  • Sales: the chaser, which only works once replies are quick.
Month 3 · Build on it
  • Marketing: the content kit.
  • Training, once there is something to be trained on.
Deliverable four

What it was worth

Every figure is a range built from their own numbers, with the workings shown, so anyone in the room can argue with them. We could give one confident-sounding figure instead. It would be easier to sell, and we would be guessing.

Book a fit call
Hours back each week3.6 to 8
Hours back each year187 to 416
Time to write a proposal1 hr → under 25 min
If faster replies win one more booking a month$ a year
If they win two more a month$ a year

The hours are real. The two revenue lines are blacked out because they are built on what a booking is worth to Le Méridien.

Your turn

Same process, your business.

Seven days, USD 795. You get the map, the six ranked fixes, the 90-day order and the ROI ranges, all built on your own numbers. Yours to keep whether you build with us or not.

Book a fit call - 30 minutes, no pitch Back to the Bottleneck Audit